Every Cinco De Mayo, we see the same fake mustaches, mini sombreros, and stereotypical takes on Mexican culture. It’s no bueno. So to launch Topo Chico’s new margarita, we created a pawn shop where people could exchange their cliche “Cinco De Drinko” items for authentic hard seltzer. 

And while we were at it, we put an end to margarita shaking, too.

Made with Kevin Weir, Chris Colliton, Hope Jordan, Bernardo Gonzalez and Cherise Woo